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Algebra University College offers to the next generation of its students a possibility to study in English on validated undergraduate study programmes in the fields of computing, design and management and a unique chance to receive a dual degree from AUC and Goldsmiths, University of London.
Digital marketing is fast becoming one of the most sought-after fields of economy meaning that this degree is likely to shorten your job search significantly. Undergraduate professional study programme in Digital Marketing:
• gives students extensive knowledge of all parts of marketing, with special emphasis on technology, digital communication channels and all the changes and disruption they create on innovation, product and service development, development of companies and digital transformation and enhanced user experience.
• allows students to start their action-packed and creative career even after only three years of study programme in all kinds of companies and institutions.
• enables students to join University College’s digital agency Digital Talents and experience real world under the mentorship of most prominent marketing experts in Croatia.
• gives students a wide and solid knowledge base but very specific and deep in terms of digital skills at the same time. This allows students to join different teams and agencies and be prepared for what awaits in the real world
WHAT YOU WILL LEARN:
UNDERSTAND MARKETING
Advertising is just a small part of Marketing and here you are going to learn all P’s and C’s of Marketing!
MANAGING ADVERTISING CAMPAIGNS
Learn how to effectively connect advertising material with users via social media, advertising networks and search engines.
PSYCHOLOGY AND CONSUMER BEHAVIOUR IN REAL AND DIGITAL ENVIRONMENTS
Human behavior is comprised of various patterns which affect our decision making. You will learn how to assist users with making everyday decisions in line with your own goals!
CREATIVE COMMUNICATIONS CONCEPTS
Familiarize yourself with verbal and visual channels. Your creativity and your understanding of marketing, consumer psychology and market segmentation will prove invaluable.
TUITION FEE :
All study programmes are validated by Goldsmiths, University of London. Upon completion of the study programme, students will earn double degrees awarded by Algebra University College and Goldsmiths, University of London.
The tuition fee depends on the chosen model of payment listed in the table below.
Tuition fee for the enrolment in the first year of undergraduate studies depends on the chosen model of payment.The administrative fee for international students is 255 EUR (non-refundable). It includes the academic recognition procedure of students’ previous education and the costs of entrance exams.
Tution Fee for International Students is 6,150 EUR (6600 USD)